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Adam Taliaferro to Speak at Neumann Academic Convocation April 23

by Stephanie Horst, NU PR

Former Penn State football player Adam Taliaferro will be the keynote speaker at the Neumann University Academic Awards Convocation on Friday, April 23 at 7 p.m. in the Fred P. Meagher Theatre in the Thomas A. Bruder Jr. Life Center. Dr. Walter P. Lomax, Jr. and Mrs. Beverly Hill Lomax will receive honorary degrees for their personal and professional achievements.
Taliaferro broke his neck in a football game in September of 200 after a routine helmet-to-helmet tackle. He was given a three percent change of walking again and today he not only walks, but walks well. Taliaferro started the Adam Taliaferro Foundation, providing financial assistance to individuals affected by spinal cord injuries. Through his foundation, he continues to provide hope for people who feel there is no reason to hope at all.
The Academic Awards Convocation acknowledges the excellence and achievements of all students who have distinguished themselves academically and in service to others. Neumann also recognizes the parents, relatives, and friends who have assisted our awardees along their academic journey. Awards presented include the Valedictory Medal, the John Facenda Award for Excellence in Communication Arts, and the St. Frances of Assisi Award for Excellence in Geriatric Nursing.
Walter P. Lomax Jr. will receive the degree of Doctor of Science, Honoris Causa, for his deep commitment to providing quality health care to the underserved, for his distinguished service as a physician, and his relentless philanthropic efforts in the community in which he lives and works. Beverly Hill Lomax will receive the degree of Doctor of Humane Letters, Honoris Causa, for her relentless support of philanthropic efforts of the Lomax Foundation. 

Delco Student Gets Philly Ad Club Scholarship

Andrew Pickul

by Neumann PR

 Philly Ad Club has selected Andrew Pickul, a communication arts major at Neumann University, to receive one of its annual 13 Philly’s Future Scholarship Awards. Pickul is editor-in-chief of The Joust, Neumann’s student magazine, and sports director for Neumann Radio.

 Philly Ad Club is the largest professional advertising organization in Philadelphia. This year, it awarded $20,000 in scholarships: one $5,000 prize, two $2,500 awards and ten $1,000 scholarships. Pickul received one of the $1,000 awards. According to Club president, Mary Meder, the scholarships “are a way to acknowledge those students who represent the future and encourage them to pursue their careers in Philadelphia.”

 Recipients must be juniors majoring in advertising, communications, marketing, journalism or design at a four-year, accredited college or university in the Philadelphia area. They must be nominated by a faculty member and demonstrate academic, personal and professional excellence to a panel of Philly Ad Club judges.

 Other 2010 winners are from the Art Institute of Philadelphia, Cabrini College, Hussian School of Art, LaSalle University, Moore College of Art and Design, Rowan University, St. Joseph’s University, Temple University and Ursinus College.

Jazz Band and Wind Ensemble Concert

Source: Neumann PR

Photo: Christian Meyn

The Arts Guild at Neumann University will present hot jazz and cool classical in a concert Thursday, April 15th at 8pm.

 The student performance, Musical Styles, allows the Jazz Band to join forces with the Wind Ensemble to present a variety of musical styles and instrumental combinations. Faculty member Richard Sayers, Ph.D. will conduct.

The event will be held in the Fred P. Meagher Theatre in the Thomas A. Bruder Jr. Life Center. Admission is $8 for general admission; $5 for students and seniors; and free for Neumann students with ID and children under 12. For more information, contact the Office of Cultural Programming at 610-558-5626.

Knights Fall to Tampa in OT

April 10, 2010 San Jose, CA — the Knights fell to Tampa in overtime. Due to copyrights, the Joust cannot print the article here, but we present this link to the full story at the NCRHA website.

wire story

The life of a student-athlete in the Final Four

Evan Turner

Ohio State's Evan Turner, left, signs autographs for fans after being named as the College Player of the Year by the United States Basketball Writers Association on Friday, April 2, 2010, at the Columbia Club in downtown Indianapolis. (James Brosher / IU Student News Bureau)

by Matt Dollinger
IU Final Four News Bureau
April 1, 2010 6:18 p.m.
Forgive Gordon Hayward for daydreaming.

Twenty-four hours before the biggest game of his life, the Butler star will be sitting in a lecture hall instead of a locker room. His hometown Bulldogs might be the toast of college basketball, but that won’t get the sophomore out of attending class the day before taking on Michigan State in the Final Four. Thanks to an unbalanced schedule (who takes Friday classes anyway?) and a bracket-busting run through the NCAA Tournament, Hayward is scheduled to study applied mathematics before studying the Spartans on Friday.

Such is the life of a student-athlete in the Final Four.

Butler teammate Shelvin Mack said as soon as his Thursday news conference was over, he had to run back to the team hotel and write a four-to-six page paper.

Such is the life of a student-athlete in the Final Four.

But not all of the athletes are able to stay afloat academically as much as Mack and Hayward. Some players feel as if they are totally immersed athletically and will just have to deal with classes once they get back to campus after the tournament.

“The last two weeks, I’ve been to maybe four classes total,” Butler center Matt Howard said. “It feels like an extended spring break, you can’t really beat that. You’re playing basketball and that’s about all there is. That’s a college player’s dream.”

Juggling academics and athletics is a laborious task amid a month appropriately known as “March Madness.” And when you’re forced to spend a majority of the time away from your classrooms and teachers, it can be a particularly difficult one, too.

“We were in San Jose and Salt Lake City for the tournament,” Hayward said, “and right before that we had spring break. We’ve missed almost a month of school probably.”

Such is the life of a student-athlete in the Final Four.

Making up missed lectures and assignments can be a heavy burden, and one that falls on the players and the team’s academic support staff. But when factoring in games, travel, practices, film sessions, team meals, team meetings, medical treatments, media availability and pep rallies, you’re not left with a whole lot of time to hit the books. It is the ultimate test in time management. Find a way to keep your grades up, while also finding a way to keep your hardwood dreams alive.

Some schools consider themselves well-trained experts in that area, such as Michigan State, which has been to six Final Fours in their last 12 years under head coach Tom Izzo.

“We’ve had so much success that we have a nice template for dealing with the tournament,” said Jim Pignataro, Michigan State’s director of student-athlete support services.

The proactive plan takes chance out of the equation. Spartan players prepare for a Final Four run in February, getting ahead on their class work and doing as much as they can academically before the athletic portion of their lives ramps up. Tutors aren’t allowed to travel with the team, but nightly study sessions are as commonplace as wind sprints in the Breslin Center. In his 15th year with the Spartans, Pignataro said he has learned to try and work with the players individually, because each one faces different circumstances and different classes.

Players from all four schools benefit from having understanding professors. When your excuse for missing class is, “I’m playing in the Final Four,” and not, “My dog ate my homework,” teachers tend to be a bit more flexible. And with paper syllabuses becoming a thing of the past and online classes becoming more and more prevalent, Pignataro said it is becoming even easier for students to keep up during the season.

Take Spartan senior Raymar Morgan, an advertising major, for example. Morgan has been taking advertising classes for four years and his professors know this time of the year tends to be busy for the basketball team.

“They know him. They know he’s responsible. They know he’s busy. We work something out ahead of time and we almost never have a problem,” Pignataro said.

The same is the case at Duke, where Academic Coordinator Kenny King oversees the team’s academic work.

“I tell the players at the beginning of every semester that the best way to prepare for conference and postseason travel is to build strong relationships with their professors and that starts with great communication,” he said.

King said the players do as much as they can before they leave and frantically try and catch up once they get back, but a lot of their class work is done on the run, which he described as no easy task.

“Over the past three weeks, we’ve submitted multiple papers and had to prepare for multiple exams the Monday or Tuesday immediately following our first four rounds,” he said. “We have had to carve time out on the road to make sure we are prepared for the next play, so to speak.”

Senior guard Nolan Smith said King does a good job of staying up on them, whether it be a 9 a.m. wake-up call reminding them to go to class or helping them back at the team hotel with an assignment.

“Our focus is on a national championship, but we also have to take care of our responsibilities in the classroom,” Smith said. “We are still student-athletes, and the student comes first.”

While Hayward and Howard said classes are few and far between in the month of March, West Virginia Educational Counselor Erica Wycherley said her players have been able to attend classes with some regularity at the beginning of the week.

“You don’t hear much about the other half of their lives, but these kids are still engaged,” she said, “they are still very much involved.”

With all of their tournament games being played in New York leading up to the Final Four, the Mountaineers have done more than their fair share of commuting. But Wycherley said players have been able to get back to campus to touch base with teachers. And although the school is currently on spring break, Wycherley said she doesn’t have a hard time convincing her players to study when the time comes.

“The players know I’m pretty reasonable,” she said. “I try and keep a fair balance, because I understand what they have to do basketball-wise. It’s not like I’m saying, ‘Da’Sean (Butler), you have to be in study hall every day on this trip.’ It’s, ‘Okay, let’s set some time aside to get this done and we’ll work at it one piece at a time.”

And if that doesn’t work, Wycherley said she could always turn to the coaching staff to provide a bit of extra incentive.

“We used to do something that whenever someone missed study hall or a meeting with a tutor they had to flip this massive tractor tire 200 yards,” she said.

But for the most part, such punishment is never needed. Wycherley said the players often call her for help and are aware they’ll have plenty to do once returning to campus — national championship trophy in-hand or not.

“They are going to have to work double time compared to the average student because they are behind,” she said. “I don’t think people realize the actual time commitment of playing and traveling.”

Hayward does. He’s already planning on being swamped once things quiet down and his college life is restored to some form of normalcy.

But for now, Hayward will keep living the dream, and likely keep daydreaming as he sits through one last math class wondering what the weekend will hold.

“The teachers have been really helpful to us,” he said. “When we go to class, a lot of it is, ‘Congrats’ and ‘Just do what you can do and do the rest when you come back.’”

Such is the life of a student-athlete in the Final Four.

A team of Indiana University journalists is reporting for the Final Four Student News Bureau, a project between IU’s National Sports Journalism Center and the NCAA at the men’s tournament in Indianapolis.

Social Networking Changing the Game of College Basketball

by John Patishnock
IU Final Four News Bureau
April 1, 2010

Butler’s Brad Stevens has done it 64 times. West Virginia’s Bob Huggins has done it 14 times. Michigan State’s Tom Izzo has done it only once, and Duke’s Mike Krzyzewski has never done it and, apparently, never will.

What practice do the head coaches of the Final Four teams differ on? Recruiting one-and-done players? Encouraging their fans to storm the court after a big win? Suiting up in practice? Actually, it’s none of the above.

Rather, “it” is to post on Twitter, or to “Tweet”, as it’s called in the online world. Twitter is a micro-blogging Web site that allows users to post updates, 140 characters at a time. Despite the character limit, Twitter has continued to expand and amass more users, many of whom are college basketball coaches.

While some coaches, such as Oklahoma State’s Travis Ford, have taken an aloof approach to Twitter, others have seamlessly added it to their coaching and recruiting repertoire, such as Kentucky’s John Calipari.

Though he lost to Huggins on the court in the East regional final, Calipari can take solace in knowing that he has been dominating Huggins in the Twittersphere, along with everybody else for that matter.

Calipari has more than a million people following his Tweets, compared to the decidedly less 441 followers that Huggins enjoys. With more than a million followers, Calipari now occupies a place in the online world that is usually reserved for national celebrities and international news companies.

Kentucky Associate Athletic Director of Media Relations DeWayne Peevy says that Calipari decided to start using Twitter in April 2009 after he learned about it from Indiana coach Tom Crean. Though he isn’t astonished that Calipari has a large following on Twitter, Peevy is amazed at the sheer number. “I’m not surprised he has more than anyone else because of our fan base but I never expected over one million followers. The Big Blue Nation is spread all over and I will never underestimate its power again,” Peevy said.

Part of the reason for Calipari’s enormous Twitter presence is that it provides a new experience and interaction level for fans. Plus, Calipari doesn’t just Tweet about Kentucky basketball. Social events, dinners, personal anecdotes, everything is fair game for Calipari’s Tweets, which number more than 2,000.

Twitter not only has changed the relationship that exists between coaches, players, and fans, but has also impacted how journalists from traditional media cover the sport. Dana O’Neil covers college basketball for ESPN, and has also worked for the Philadelphia Daily News.
“I don’t feel obligated to follow coaches profiles, but I do think it’s a worthwhile effort,” O’Neil said. “They hardly ever contain anything but platitudes and inspirational messages, but every once in a while you can gain something.”

O’Neil also says that she has used Twitter to reach out to coaches on occasion. The intimacy and immediacy of Twitter is able to bridge the gap that may exist between coaches, players and the public, but it also gives pause to journalists, especially O’Neil.

“Everyone wants to be first and since Twitter is so instantaneous, I think sometimes in the mad rush to get news out, it’s not properly vetted or sources aren’t entirely checked,” O’Neil said. “We have strong policies about breaking news on Twitter —namely don’t do it — and I don’t have a problem with it. I’d rather be right and second than wrong and first.”

On the other end of the Twitter spectrum is Duke’s Krzyzewski. According to Duke Director of Basketball Operations Chris Spatola, it’s not a matter of convenience, but rather a lack of necessity for Krzyzewski.

“He is at a point in his career where that isn’t something that he’s going to do, and he doesn’t need to do, but our coaching staff is very active in social networking and representing our program from a coaching level through that,” Spatola said.

Despite Krzyzewski’s hands-off approach to Twitter, several Duke players have active Twitter accounts, including starters Nolan Smith and Jon Scheyer. Though there aren’t any rules in place for what Duke players are allowed to post on Twitter, Spatola says, “You just have to make sure that they’re putting out appropriate information so that you’re not giving away what is going on in your locker room.”

These same concerns about social networking also exist at Indiana University, where Crean has a Twitter profile, and many of his players have Facebook accounts.

Assistant Athletic Director for Media Relations J.D. Campbell acknowledges that players need to take responsibility for what is on their Facebook page.

“We try and educate our student-athletes that a lot of their privacy ends when you become a highly visible recruit. If the right person has access to their accounts, anything that they might say or post can come back to haunt them,” Campbell said. “We tell them to be smart in what they say and realize there can be consequences because many are considered public figures.”

The one area of college basketball that Twitter hasn’t been able to affect is recruiting, at least not yet.

Indiana basketball players Daniel Moore and Kory Barnett both said that Twitter and Facebook didn’t play a role in their recruiting process, noting that both platforms are in an infancy stage with recruits.

Although Twitter hasn’t been a factor for certain players during recruiting, it’s still something that the NCAA monitors. Erik Christianson is the Director of Public and Media Relations for the NCAA, and he is aware of this trend.

“We realize there’s direct communication opportunities within social networking, and we encourage our schools and others to be smart about how they’re using it,” Christianson said.

This lack of impact in recruiting could also be due to why Krzyzewski has never used Twitter; it just isn’t necessary.

As Associate AD Peevy says when asked if he thinks if Twitter has impacted recruiting at Kentucky, “I don’t think so. I think recruits know who Kentucky and coach Calipari are.”

A team of Indiana University journalists is reporting for the Final Four Student News Bureau, a project between IU’s National Sports Journalism Center and the NCAA at the men’s tournament in Indianapolis.

Money Touble? You’re Not Alone

from: Collegiate Presswire

Photo: Michal Marcol

WASHINGTON, DC– – LifeTuner, an online personal finance community for young adults, recently released a survey that suggests that young adults’ reluctance to discuss money with friends and family could have a negative impact on their financial futures. The report, entitled “Personal Finances: The Final Frontier of Social Media,” is based on a national survey of 1,002 young adults (aged 18-34). Specifically, the report revealed:

--  57% of young Americans consider their financial situation to be the
    biggest concern in their lives.
--  66% rate their own financial situation as fair to poor, and almost
    half (43%) expressed concerns about their ability to make sound financial
--  Nearly eight out of ten young people (78%) have debt of some kind.
    Credit card debt (36%) -- considered "bad debt" by most financial
    experts -- is by far the most prevalent form.
--  68% of respondents admit that finances have caused stress in a
    relationship or friendship.
--  Young adults are more likely to discuss relationship status (61%),
    politics (43%), their health (23%), and their weight (20%) than their
    financial situation on social networking sites (e.g. Facebook).

“College should be one of the best periods of a young person’s life, but unfortunately concerns about finances can sometimes mean just the opposite,” said Diane Ty, Senior Vice President, AARP. “One of the reasons we created LifeTuner was to demonstrate that making little changes in your financial life — using cash instead of credit, borrowing wisely — can have enormous benefits down the road.”

The survey was conducted by Greenberg Quinlan Rosner from August 29-September 10, 2009; using a multi-modal design that included cell phone, random-digit-dial landline, and online samples.

Generation Me

By Jose Requena,  NSNS Staff Writer

 A recent study by five psychologists, contending that students have grown more self-centered between 1982 and 2006, has been the subject of much press of late. The Narcissistic Personality Inventory was given to 16,475 college students nationwide, and researchers found a 30% increase in the test’s narcissism scores between the study’s beginning and end. About two-thirds of students are scoring high in the NPI today.

Professor Jean Twenge of San Diego State University, the study’s lead researcher, is also the author of Generation Me: Why Today’s Young Americans Are More Confident, Assertive, Entitled—and More Miserable Than Ever Before. Narcissists, by her definition, lack empathy, are aggressive towards criticism, and favor self-promotion over altruism.

“We need to stop endlessly repeating ‘You’re special’ and having children repeat that back,” Twenge said in frequently reprinted quote. “Kids are self-centered enough as it is.”

Paul Watson, author of papers on narcissism and psychology professor at the University of Tennessee at Chattanooga, says it’s a complex issue. He cites the difference between mature self-esteem and immature self-esteem, saying the former is internalized and not dependent on others, while the latter depends on approval of others and is based on getting ahead. He agrees that there came a point where the “effort to build self confidence had gone too far.”

Student reaction to the study has been mixed.

Michael Kraynak, a third-year University of Illinois Chicago student, thought the test was too simple to show big changes in youth culture. “There are more people going to college today.” According to the National Center for Educational Statistics, enrollment of 18–24 year olds into a degree-granting institution has gone up from 20% in 1970 to 41% in 2003. Students pointed out that increases in college enrollment lead to increased job market competition, a factor that they feel might contribute to their narcissistic appearance.

“There’s definitely more emphasis today on finding a job. More people competing for white collar jobs makes the job search more competitive,” says Elizabeth Camarosso, a first year Seton Hall student. “In conclusion, I miss the days of apprenticeships and women staying at home,” she jokes.

The study also noted that while students are doing more volunteer work today, more schools have made it a requirement. Marie Gilbert, a first year DePaul student, concedes: “I only do volunteer work when it is required for something, so I guess it’s safe to say I do zero volunteer work. I do consider it, but when I think of the hours I could have spent at my real job where I get paid I immediately stop considering.”

Bradley Sklenar, a first year Robert-Morris College student, added the fact that today’s culture is more desensitized to certain things. “We have more information, faster cars, and bloodier movies than past college students. We see the rest of the world and anything we want on the internet. What did they think was going to happen?”

David Favela, a third year University of Illinois Chicago student majoring in Math, responds, “It really comes down to whether we’re just what the media wants us to be or whether the media is already pandering to what we are. I don’t know the answer. I’m sure it’s more complicated than anyone cares to see.”

The National Student News Service (NSNS) is a student media project focused on highlighting and promoting stories on student issues and student action.

What do you think? Are college students more self-centered today?  How would NU students score on the Narcissistic Personality Inventory?  Post comments below.

Launching Your Career — Lessons From the Professionals

Industry Thought Leaders Give the Inside Scoop on How to Get Ahead in a Difficult Job Market


from: Collegiate Presswire 

PISCATAWAY, NJ– There was a time when the question “what do you want to be when you grow up?” seemed like it presented endless opportunities. Fast forward to present day: getting a job has become a reality. Your mindset has shifted away from the most important aspects of the job search — such as how to approach the search, where to look and what tools you can use to get best results — to drudgery and fear. If that isn’t stressful enough, students are now making critical career choices in the midst of an economic downturn that is producing unprecedented unemployment levels. While the economic climate and the difficult job market are beyond anyone’s control, there are a number of things that you can do to position yourself for a successful entrée into the working world.

IEEE, the world’s largest technical professional association, approached some of its most successful members to ask them what students can do to gain a competitive edge in the job market. Here’s what they said:

Take courses outside of what’s required.

With a daunting course load, there’s always a temptation to pad your GPA with easy, meaningless classes and avoid the challenges that will ultimately prepare you for success.

“There are thousands of students out there with good GPAs, so that’s not going to separate a candidate from the pack,” said Karen Panetta, Ph.D., Chair of the IEEE Women in Engineering Committee and full professor of Electrical and Computer Engineering at Tufts University, Boston. “In order to distinguish yourself from the competition, take courses outside your required curriculum, such as graduate level, hands on courses, Capstone classes, and internships to gain real-world experience, as well as courses outside of your major to give you increased depth. For example, an engineer with a concentration in English would find these skills highly relevant when writing a grant.”

Think globally.

The availability and use of global communication has grown considerably in the past decade, and will continue to do so moving into the future. At the same time, companies are focused on expanding their global footprint, and to that end, face fierce competition in serving a global client base. Taking the time to understand what’s going on in the world can be as simple as picking up a copy of The Financial Times.

“Students need to understand where the market is headed,” said Eleanor Baum, Ph.D., IEEE Fellow. “Companies are truly global now, with teams scattered across continents, working in a variety of time zones, languages and varying cultures. In order to position themselves as ready to step into this world, students should invest time into learning a foreign language, understanding other cultures and/or participating in a global exchange program.”

Get involved.

There are so many activities that a student can get involved with — but where to begin? It’s important to send a message to potential employers that you take your career seriously. To do this, get involved in relevant organizations long before you begin your job search. For example, if you’re an engineer, join a professional society such as IEEE. This shows that you’re already taking action, and going above and beyond. Additionally, active participation in extracurricular activities and organizational membership will clearly differentiate you from the competition.

“Get involved in student activities on campus, such as an IEEE student chapter, as well as professional groups,” said Howard Michel, Ph.D., IEEE Region 1 Director. “It shows you have the initiative to do things and get additional experience, which can translate into real world experience on your resume. Involvement in professional groups shows that you’re taking your prospective career seriously, and provides a great opportunity to network.”

Taking it a step further, Michel warns, “Don’t join additional activities just to pad your resume — that will be obvious. If you aren’t going to invest time in it, it is meaningless. Do fewer things, but get very involved, especially in positions of leadership.”

Be prepared.

Once you have dedicated your time and energy to accomplish these things and bolster your resume, you have to be able to communicate them effectively in an interview, or else your efforts have been in vain.

“Be prepared to talk about the unique experiences that you’ve had,” said Leah Jamieson, 2007 IEEE President and the John A. Edwardson, Ph.D., Dean of the College of Engineering at Purdue University. “It’s up to you to create the opportunity during the interview to make sure that the interviewer sees the whole person, and not just the transcript. Have your elevator speech ready — a one minute synopsis of your skills, experience and achievements. You should be able to talk about how you’ve developed a rich set of professional skills that they can’t risk passing up!”

Find something that makes you happy.

In this market, people often make the mistake of joining a team that isn’t right for them, as opposed to selecting both an interesting job as well as a great company. Before accepting a position, ask yourself the following questions:

1. Are you passionate about this field of work? 2. Can you see yourself learning from the people you’re talking about? 3. What will success look like for you — how do you envision your career and is this a step in that direction?

“Interview companies to see if they are a fit for you. It is not just the company conducting an interview. Determine if a company’s lifestyle and culture is a fit with yours and if you can truly be authentic at work,” said Sophie Vandebroek, Ph.D., IEEE Fellow, Xerox Chief Technology Officer and President of the Xerox Innovation Group. “Above all else, make sure you are happy with the job you are doing and the team you are part of. With happiness comes passion and the willingness to take risks. This is key to being a great innovator and a great leader.”

If you follow these simple steps, you’ll not only be head and shoulders above the competition, but most importantly, you’ll be passionate about the career you choose, which will position you for great success!

Economic Insiders Wanted: Some Moving and Shaking Required

from: Collegiate Presswire

Photo: Michelle Meiklejohn

NEW YORK, NY— Attention, class: Here’s some economic stimulus for you. Pearson (NYSE: PSO) is searching for tomorrow’s economics movers and shakers who are willing to make their voices heard for the 2010 National Economics Insider Symposium Contest. The contest is open to all students who want to get down to business and are currently enrolled in an economics course.

Pearson is a partner in education with many of the world’s leading economic authorities, including Paul Krugman of Princeton University, recipient of the 2008 Nobel Prize in Economics; Glenn Hubbard and Frederic Mishkin of Columbia University; Karl E. Case, recently retired from Wellesley College and co-creator of the S&P/Case-Shiller Home Prices Index; Daron Acemoglu and Olivier Blanchard of the Massachusetts Institute of Technology; John List of the University of Chicago; and David Laibson of Harvard University. These renowned economists are the go-to experts who help make sense of today’s complex economic issues.

“Today’s students face unprecedented issues in these challenging economic times,” said Tim Bozik, CEO of Pearson’s Professional & Career group. “Creative solutions to these problems are needed more than ever, and that’s why we’re encouraging today’s students who will be tomorrow’s economic leaders to share their thoughts and plans for addressing the most crucial policy issues facing us right now.”

Whether macro or micro, YouTube or Word, professors and instructors are invited to enter, on behalf of their students, an 8-10 minute student video, or 1,500 word student essay, that presents the student’s solution to one of the following central economics issues: health care, the environment, education, housing or technology. Students also may choose to address any other aspect of macro- or micro-economics they feel is critical to the health of the economy

Submissions will be accepted until April 16, 2010.

Twelve finalists will be chosen based on the strength, feasibility and creativity of their ideas and the clarity of their execution plan. The twelve finalists, along with their nominating professors, will be guests of Pearson at the first annual National Economics Insider Symposium in June in Washington, D.C. This will be an extraordinary opportunity for the students to meet with some of Pearson’s economics authors and exchange ideas.

For more information, and to submit an application, visit www.pearsonhighered.com/neis2010 or contact Lori DeShazo at (212) 641-6542 or lori.deshazo@pearson.com.